#031: Why People Will Buy Something That They Can Find Online For Free
Ever find yourself wondering, “Why the SAM HILL would someone buy my info product when they can just find it online for free?!” 😬
If so then don’t worry, that’s a common worry.
(That sounded a little weird with all the “worries,” but whatever!)
If you’re someone that creates info products (think things like “how to” guides and online courses), then you’ve probably wondered at some point or another why someone would buy your product to begin with!
... And you aren’t alone.
In fact … this is one of the most COMMON questions that I get asked! 😊
But here’s the thing: people WILL still buy your thing, and there’s several reasons why.
For example, I put out a TON of free content. In fact, you’re reading/listening to one form of that free content right this very second, my peapod! 😉
But really, I publish loads of 100% free content including podcast episodes, free masterclasses, blog posts and MORE. And guess what? I STILL get plenty of paying students enrolling in my courses. 🙌🏻
And better yet ... most of these paying students are people who have consumed tons of my free content first and just keep on coming back for more! 🌈
The 5 main reasons why someone will still buy your stuff (that we talk about in the episode!) will give you some clarity and insight into why people not only NEED the product that you have to offer, but why they will gladly pay you for it rather than finding it for free somewhere else. 💖
Don’t forget to stay tuned until the very end of this episode for the SPECIFIC action step that you can take right now to have people lining down the block to get their hands on your AMAZING product! 🎉
GOT A QUESTION OR TOPIC YOU’D LIKE ME TO COVER ON THE PODCAST?
I’d really value your input because well … this podcast is for you, after all. 🤗
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(And how YOU can apply them to your own entrepreneurial journey to see more growth and better results?)
Leaving a review helps my podcast get seen by more people so that it can make a bigger impact, plus I genuinely LOVE hearing from you. So to show my appreciation, I’ll send you a 24-page PDF detailing my most valuable business lessons along with specific action steps that you can take right this second to apply them yourself!
(Plus, this golden nugget packed freebie literally isn’t available anywhere else. The only way you can nab it is by leaving a review!)
TO GRAB YOUR FREE GIFT
1. ) Go right here and leave a review of my podcast on iTunes.
(Just select “Ratings and Reviews” and then “Write a Review” and let me know what your favorite part of the podcast is!
2.) Take a screenshot of your review.
3.) Email my team at: firstname.lastname@example.org and be sure to include
the screenshot of your review on iTunes!
Once we receive your screenshot we’ll send you a link to download the juicy freebie.
And now …
it’s time for my weekly Friday-eve dance-off with Mr. Purrie! Pretty sure I’m gonna CRUSH it. 💪🏻😸
Have a wondrous weekend ahead, you lovely creative unicorn!